Basic
Usage-basedA fixed foundation, plus a charge for the conversations you use.
€250per month
- Included AI conversations
- 0
- Per AI conversation
- €0.45
- Unlimited channels
- Pay for the conversations you use
- Optional personalisation and Voice
Pricing · AI sales and service for e-commerce
A clear foundation.
Room
to grow.
Start with your YouShouldAsk licence. Add personal shopping experiences and phone service when they fit your customer journey.
Find the right plan for you01Your foundation
YSA licence
AI sales and service, based on the number of conversations.
Explore the licences02Optional
Customer Cortex
A personal online shop, priced by the visitors who see personalisation.
Explore personalisation03Optional
AI Voice
A personal voice for your customers’ questions.
Explore Voice01 · The foundation of your subscription
Personal help.
The right plan.
Your licence is the foundation for AI sales and service. Choose the number of included conversations that suits your online shop. Add Customer Cortex and Voice separately.
Business
For growing teamsMore conversations included, with extra support for your team.
€650per month
- Included AI conversations
- 1,000
- Per additional AI conversation
- €0.28
- Unlimited channels
- Priority support and SLA
- Optional personalisation and Voice
Enterprise
For higher volumesRoom for a high volume of conversations, with a dedicated contact for your organisation.
€2,950per month
- Included AI conversations
- 10,000
- Per additional AI conversation
- €0.25
- Unlimited channels
- Dedicated contact, SSO and DPA
- Optional personalisation and Voice
A conversation counts once.
An AI conversation counts once the AI has replied. Follow-up questions within the same conversation do not count as new conversations. A Voice conversation is not also charged as an AI conversation.
Licences are available on a flexible monthly contract or a 12-month term. WhatsApp costs are charged separately through your Meta Business Account. You pay your subscription monthly by direct debit.
02 · Optional with your YSA licence
Your online shop gets
more personal.
Your price scales with it.
Customer Cortex Personalisations
Product advice, content and a shopping experience that suit the visitor. You pay for unique visitors who actually receive a visible personalisation, with appropriate consent.
Each visitor counts at most once per calendar month, even across multiple pages or components. General website traffic does not count.
Launch
€299per month
5,000personalised visitors
Growth
€599per month
25,000personalised visitors
Pro
€999per month
50,000personalised visitors
Scale
€1,999per month
100,000personalised visitors
Enterprise
From€4,999per month
Tailoredfor larger visitor volumes
In addition to your YSA licence. Standard rates are the same for a flexible monthly contract and a 12-month term. For more than 100,000 personalised visitors, we agree a suitable arrangement.
Explore your personalisation opportunitiesWhat counts as a personalised visitor?
A unique visitor only counts after receiving at least one visible personalisation, with appropriate consent. Personalisation in the online shop, widgets and website changes based on a conversation share the same count.
Preview displays, test traffic and bots do not count. General content, control groups and failed displays are also excluded. The count runs per calendar month in UTC.
How does automatic scaling work?
Customer Cortex starts at Launch. With automatic scaling enabled, the plan is matched to the number of personalised visitors. For example, 5,001 personalised visitors requires Growth. Above 100,000, we discuss Enterprise with you personally.
If you disable automatic scaling, new personalisations stop when your plan limit is reached. Your general online shop and regular chat remain available.
What happens during the initial measurement period?
During the activation month and the first full calendar month, we measure your usage without a usage-driven plan change or temporary usage surcharge. If you start exactly at the beginning of a month, that is already the first full month. Your fixed subscription charges still apply.
When does a temporary usage surcharge apply?
After the initial measurement period, once a full month has been measured and with automatic scaling enabled, a surcharge applies if usage exceeds 110% of your current plan limit. You then pay €59 for each started block of 1,000 personalised visitors above the normal plan limit.
For example, with Launch there is no temporary surcharge up to and including 5,500 visitors. At 5,501 visitors, it is €59. Additional visitors are counted from the normal limit of 5,000. Separately, your next plan is based on the measured usage.
03 · Optional with your YSA licence
On the phone too.
Just as personal.
Let customers ask their questions in the way that suits them. AI Voice adds phone service, with a clear monthly fee and call minutes based on your usage.
AI Voice
€200per calendar month
Includes 1,000 call minutes and a standard Dutch YSA phone number.
Explore Voice for your online shopAdditional call minutes with the 1,000-minute bundle€0.25per minute
Measured by the second. Choose the bundle below that suits your usage.
- Minutes shared across all Voice channels in your account
- No additional AI conversation fee for the same phone call
- Standard incoming Dutch calls included with a YSA number
500 minutes
€129per month
Then €0.30 per minute
1,000 minutes
€200per month
Then €0.25 per minute
2,500 minutes
€449per month
Then €0.22 per minute
5,000 minutes
€849per month
Then €0.20 per minute
10,000 minutes
€1,599per month
Then €0.18 per minute
How your minutes work
Your bundle applies per calendar month and does not carry over. Active call time includes pauses and searches. Additional minutes are charged monthly in arrears.
Starting and changing your bundle
The fixed monthly Voice fee is prorated for the active part of your first or last month. You receive the full monthly bundle. Bundle changes take effect next calendar month; existing agreements remain until you choose another bundle.
Your phone service arrangements
With your own Twilio account, you pay Twilio directly for telephony. Outbound calls, transfers and special routes are agreed separately. Any agreed number rental continues until the number has been returned.
All amounts on this page exclude VAT. Personalisation and Voice are optional and are added separately to your YSA licence.
Choosing the right solution together
What suits
your online shop?
We look at your range, customer journey and customer questions. This helps you see which foundation and modules add value to your online shop.
Book a personal demo